thepridela nonretinathepride | Henry Giardina - 710 N. Heliotrope Drive in East Hollywood has been host to its share of transient cafes. First, there was a short-lived branch of the beloved Cafecito Organico chain in 2010, followed by Helio Cafe, which closed in 2016. With the promising recent opening of Cuties Coffee, its latest tenant, 710 N. Heliotrope may have at last met its match.

Started by partners Virginia Bauman and Iris Bainum-Houle, the concept for Cuties grew out of a monthly meetup the two had planned for L.A.’s queer community.



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